Breaking the traditional barriers of investing

For centuries, gold has been used as a way to preserve wealth. It is often considered by investors as part of a diversified portfolio, particularly as its price can behave differently to other asset classes.

Rush provides a digital platform to access gold, enabling customers to buy, sell, transfer, gift, and spend from their gold holdings through a single app.

Gold is widely recognised and traded globally and is commonly included in portfolios, including SMSFs, as part of a broader investment approach.

If you’re exploring how to buy gold in Australia, Rush offers a straightforward way to access investment-grade gold bullion through a digital platform.

How does gold investment work?

Gold can be accessed either by purchasing physical bullion or through financial instruments such as exchange-traded funds (ETFs) or derivatives. Through Rush, gold is accessed digitally while being maintained in physical bullion.

Rush provides investment-grade gold (99.99% purity), sourced from refiners accredited by the London Bullion Market Association (LBMA).

Once registered, you can begin purchasing gold through the app. Transactions are completed digitally, with holdings recorded and maintained in physical gold bullion that is independently audited by Bureau Veritas.

There are no minimum purchase requirements, and pricing is displayed within the platform, including fees. You can view gold prices in multiple currencies and transact in amounts that suit your needs.

After purchasing, you can manage your gold holdings through the app. This includes buying, selling, transferring, or gifting gold, and spending from your holdings using the Rush Debit Card.

The app also provides access to current and historical gold prices, allowing you to monitor market movements and set price alerts in AUD.

Gold is stored in secure Australian vault facilities and insured through policies arranged with Lloyd’s of London against risks such as damage or theft.

Proceeds from sales can be paid to your nominated bank account.

What are the advantages of investing in gold?

Gold is commonly included in investment portfolios for several reasons.

Gold has been widely used and traded for centuries and is held by central banks and investors globally. It has applications across jewellery, technology and financial reserves, contributing to its ongoing demand.

As a physical asset, gold does not depend on the performance of a single issuer or institution. For this reason, it is often considered alongside other assets as part of a diversification strategy.

Gold prices can behave differently to other asset classes, particularly during periods of economic or market change. This is one of the reasons it is sometimes included in portfolios alongside equities, bonds and other investments.

Gold is also widely traded in global markets, which can support liquidity depending on market conditions.

Physical gold can be accessed directly or through digital platforms, without necessarily requiring brokerage accounts used for some financial instruments.

How to invest in gold?

To get started, download the Rush app from the App Store or Google Play, or visit the Rush website to create an account.

Once registered, you can begin purchasing investment-grade gold bullion through the platform, with no minimum purchase requirements.

Through the app, you can buy, sell, transfer or gift your gold holdings. You can also spend from your holdings using the Rush Debit Card where supported.

Download the app to access gold through a digital platform.