It’s the standard
Surviving every economic crisis in history, gold has proven again and again to be the safest form of investment in the world. Interwoven into cultures and economies, gold is what we desire when times are good and fall back on when times are tough.
A top performing asset class
2020 has been a tough year for investors, but the gold standard has been gold.
In times of crisis, when interest rates are low, when currencies are falling, gold is the safe-haven asset and can deliver strong returns.
People from housewives in India to the biggest central banks and investment funds know that gold can protect against currency declines.
It’s times like these, again and again, they increase their gold holdings.
Safe as houses
Over the last two decades, returns from gold have closely matched the returns from Australia’s booming housing market.
Source: RBA 8 Australian Capitol Cities Index; goldprice.org
Increase your worth
- Unlike paper investments, gold requires no counter party you must trust.
- Unlike cash it holds its buying power.
- Unlike electronic money, it’s a real asset.
- Unlike bank money, its supply is finite.
- And unlike some asset classes, there’s always a buyer when you’re ready to sell.
Our rewards program clients look to us for innovative and simple-to-manage rewards options that can generate excitement and appreciation by their millions of members, and when we were introduced to SendGold we immediately saw a potential fit. The fact they had their Gold-as-a-Service APIs meant we could easily integrate their offer with our existing systems.
I use SendGold every Friday. We go for a swim, someone goes and buys breakkie and everyone else just transfers gold to person who paid for breakkie. Easy!
“A critical aspect of holding any asset is the assurance to good, verified and secure title. This is particularly relevant given recent experience with cryptocurrencies. Sendgold’s attention and focus on ensuring audited and verified holdings of gold, gives the holder confidence in buying, sending and holding gold – knowing that it’s in the vault.”